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Friday, November 9, 2012

An orchestra of outdated printing equipment plays Bob Dylan's "Times They Are A-Changin'."

Warning: it is an ad.

PRINTER ORCHESTRA from Chris Cairns on Vimeo.


Here's a video about making the ad:



Maybe you think an artist should hold himself above commercial advertising. I'm not especially puritanical on the subject, but I don't like to see the artist's most holy songs sold out. It hurt me circa 1980 when Orange Slice — was it Orange Slice? — used "Good Vibrations." But "The Times They Are A-Changin'" is not the most sacred Dylan. And it kind of always was an advertisement. And when I think what are his holiest, unsell-out-able works, I have a hard time. If some glue company did something with "Stuck Inside of Mobile..." I think I would laugh.

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