"One of the most extreme—and telling—implementations of that philosophy came when he scrutinized the printed circuit board that would hold the chips and other components deep inside the Macintosh. No consumer would ever see it, but Jobs began critiquing it on aesthetic grounds. 'That part’s really pretty,' he said. 'But look at the memory chips. That’s ugly. The lines are too close together.'"
Page 133, Walter Isaacson, "Steve Jobs" (p. 133). That was called to mind both by the last post — the one about Fred Stoller's uninspiring mother — and by a conversation we had last night about the value of doing one's own work according to your own high standards, even where your supervisors/clients/audience do not perceive the final increments of quality you have put into your craft.
If you are religious, you may believe that God sees and knows about this care and discernment and achievement of yours and even that you will be rewarded for it in the afterlife, but you can also work to this high standard purely for yourself, for the intrinsic value of the work and the work product. Somewhere in between is the idea that you do beautiful work because you learned it from your (earthly) father.
Showing posts with label Walter Isaacson. Show all posts
Showing posts with label Walter Isaacson. Show all posts
Saturday, January 28, 2012
Saturday, December 17, 2011
"I leave it in your capable hands to do whatever you want..."
"... and please write back saying how much money you want."
Question for normal readers: The idealized working relationship?
Question for first year law students: Is that a contract?
ADDED: Compare the story about Steve Jobs dealing with the master of the corporate logo, Paul Rand:
Question for normal readers: The idealized working relationship?
Question for first year law students: Is that a contract?
ADDED: Compare the story about Steve Jobs dealing with the master of the corporate logo, Paul Rand:
The [Next] computer would be a cube, Jobs pronounced. He loved that shape. It was perfect and simple. So Rand decided that the logo should be a cube as well, one that was tilted at a 28° angle. When Jobs asked for a number of options to consider, Rand declared that he did not create different options for clients. “I will solve your problem, and you will pay me,” he told Jobs. “You can use what I produce, or not, but I will not do options, and either way you will pay me.”
Jobs admired that kind of thinking, so he made what was quite a gamble. The company would pay an astonishing $100,000 flat fee to get one design. “There was a clarity in our relationship,” Jobs said. “He had a purity as an artist, but he was astute at solving business problems. He had a tough exterior, and had perfected the image of a curmudgeon, but he was a teddy bear inside.” It was one of Jobs’s highest praises: purity as an artist."Steve Jobs," by Walter Isaacson (Kindle Location 3941).
Labels:
contracts,
law,
logos,
Rolling Stones,
Steve Jobs,
Walter Isaacson,
Warhol
Saturday, December 3, 2011
"The next time Dylan played nearby, he invited Jobs to drop by his tricked-up tour bus just before the concert."
"When Dylan asked what his favorite song was, Jobs said 'One Too Many Mornings.' So Dylan sang it that night. After the concert, as Jobs was walking out the back, the tour bus came by and screeched to a stop. The door flipped open. 'So, did you hear my song I sang for you?' Dylan rasped. Then he drove off."
Another bit from that Steve Jobs bio.
Another bit from that Steve Jobs bio.
Labels:
Dylan,
Steve Jobs,
Walter Isaacson
Monday, November 7, 2011
"We spent a lot of time asking ourselves, 'What is the purpose of a sofa?'"
Malcolm Gladwell quotes Walter Isaacson quoting Laurene Powell quoting her husband Steve Jobs.
Powell lived with her fabulously wealthy husband in a house often mostly devoid of furniture, because he didn't want his space infiltrated with anything he didn't feel perfectly sure of.
It would be hard to get fabulously wealthy if all consumers were so resistant to purchasing, but it might be a good attitude for individual consumers to adopt. Especially if you live alone. It's great to appreciate the open, uncluttered space you have and to save your money. But if you live with someone else, she'd better share or at least love that attitude, because if those empty spaces are perceived as deprivations, it's going to hurt — especially if she breaks away and taps into that pile of money you kept instead of blowing on upholstered merchandise.
And then there's the pristine space that is the inside of your body. You can be very fussy about what you let in there, and you can wait and wait until your sure it's exactly right, and then what? From the Isaacson biography:
Powell lived with her fabulously wealthy husband in a house often mostly devoid of furniture, because he didn't want his space infiltrated with anything he didn't feel perfectly sure of.
It would be hard to get fabulously wealthy if all consumers were so resistant to purchasing, but it might be a good attitude for individual consumers to adopt. Especially if you live alone. It's great to appreciate the open, uncluttered space you have and to save your money. But if you live with someone else, she'd better share or at least love that attitude, because if those empty spaces are perceived as deprivations, it's going to hurt — especially if she breaks away and taps into that pile of money you kept instead of blowing on upholstered merchandise.
And then there's the pristine space that is the inside of your body. You can be very fussy about what you let in there, and you can wait and wait until your sure it's exactly right, and then what? From the Isaacson biography:
To the horror of his friends and wife, Jobs decided not to have surgery to remove the tumor, which was the only accepted medical approach. “I really didn’t want them to open up my body...” he told me years later with a hint of regret....I love the default position of doing nothing. First, do no harm. That's a fine aphorism. A saying I made up that I've relied on for decades and care about immensely is: Better than nothing is a high standard. But it's not such a high standard that it's only beaten by perfection. Perfect is the enemy of good. Now, there's a great saying. Get the cancer surgery that saves your life. And if your wife wants a sofa and she can't explain exactly why... you'd better think about it. Empty space can get really empty.
“The big thing was that he really was not ready to open his body,” Powell recalled. “It’s hard to push someone to do that.”
Monday, October 31, 2011
Steve Jobs's feet.
From the Walter Isaacson biography "Steve Jobs":
He was still convinced, against all evidence, that his vegan diets meant that he didn’t need to use a deodorant or take regular showers. “We would have to literally put him out the door and tell him to go take a shower,” said Markkula. “At meetings we had to look at his dirty feet.” Sometimes, to relieve stress, he would soak his feet in the toilet, a practice that was not as soothing for his colleagues.***
To produce the fully packaged Apple II would require significant capital, so they considered selling the rights to a larger company. Jobs went to Al Alcorn and asked for the chance to pitch it to Atari’s management. He set up a meeting with the company’s president, Joe Keenan, who was a lot more conservative than Alcorn and Bushnell. “Steve goes in to pitch him, but Joe couldn’t stand him,” Alcorn recalled. “He didn’t appreciate Steve’s hygiene.” Jobs was barefoot, and at one point put his feet up on a desk. “Not only are we not going to buy this thing,” Keenan shouted, “but get your feet off my desk!” Alcorn recalled thinking, “Oh, well. There goes that possibility.”
Labels:
books,
feet,
smelly,
Steve Jobs,
toilet,
vegetarian,
Walter Isaacson
Sunday, October 30, 2011
The mess that is "Meet the Press" had me laughing until tears ran down my face.
We watch the NBC show on DVR and pause frequently to analyze, dissect, and mock. Here's today's transcript. They had Walter Isaacson, the author of that terrific new biography of Steve Jobs, and then they also had Tom Brokaw, NBC's retired news anchor, who also has a new book. It might make a mildly appreciated Christmas present for any members of the "greatest generation" who still survive in your family. Pushing Brokaw's book, they subjected us to text like this:
It was so frustrating, because we so much wanted to hear what Isaacson had to say about Steve Jobs, but Gregory had to keep weaving in the platitudinous themes of Brokow's book, and the effort was ludicrous:
Isaacson tried to fit in. He quoted someone who once told Jobs he "would make an excellent king of France" and noted that "when you're the president in a democracy, in a divided government, you can't just order and lead by fiat." Yes, and? Come on, Walter. You don't have to temper your remarks lest the air just become more and more toxic until it is suffocating. Lay it on the line. It would be insane to have a President like Steve Jobs! Oh, but... oh, no... Brokaw needs to talk...
Brokaw goes on about how he got a Macintosh when they first came out and he had the CEO of IBM over at his house and the IBM guy didn't think Macs were serious. Yes, yes, we were talking about the "reality distortion field" and the presidency. There was some potential for insight, and Brokaw drags us back to that time in the 80s when he had the CEO of IBM over to the house.
"Slashing rhetoric and outrageous characterizations have long been part of the American national political dialogue ... but modern means of communications are now so pervasive and penetrating they might as well be part of the air we breathe, and therefore they require tempered remarks from all sides. Otherwise, the air just becomes more and more toxic until it is suffocating."Imagine what blather must have been in that before they did the ellipsis. And try translating it into plain English. You see what he's saying? In the old days of network broadcasting, people only heard from designated authorities like me, but now that everyone's voice can be heard, it's time to tone it all down. Now that there's so much potential for opinion, it should all be made very bland, because it's hurting my tummy. And my old, old lungs. I can't breathe because other people are talking too much. All this newfangled media. Why back in my day, everybody listened to me and the air was fresh and clean.
It was so frustrating, because we so much wanted to hear what Isaacson had to say about Steve Jobs, but Gregory had to keep weaving in the platitudinous themes of Brokow's book, and the effort was ludicrous:
MR. GREGORY: It's interesting about Steve Jobs, Walter Isaacson, because part of what I think Tom is talking about is not only a sense of national purpose and civic identity, but it's also a can-do practicality that he really manifested. And this is how you write about it, the distortion reality--reality distortion field that you write about throughout the book, and this is how it was described in the book...Those quotes are about the way Steve Jobs generated a "reality distortion field" that had some effects that were very positive and some that were very negative (like the way it killed him). That doesn't translate to "can-do practicality." Gregory was only saying "can-do practicality" to connect it to the book Brokaw got on the show to promote. What would happen if the country was run by a Steve Jobs type who set up a "reality distortion field" and barraged us with charismatic rhetorical style and indomitable will?!
"Steve has a reality distortion field. ... In his presence, reality is malleable. He can convince anyone of practically anything. It wears off when he's not around, but it makes it hard to have realistic schedules." Bud Tribble, part of that original Mac team, the Macintosh team.
Also, "The reality distortion field was a confounding melange of a charismatic rhetorical style, indomitable will, and eagerness to bend any fact to fit the" purposes--the "purpose at hand." Andy Hertzfeld, also part of that original Macintosh team.
Why doesn't Washington have that kind of can-do practicality where they could--he cannot blink when he stares at you and say, "Get your mind around this. Get this done."
Isaacson tried to fit in. He quoted someone who once told Jobs he "would make an excellent king of France" and noted that "when you're the president in a democracy, in a divided government, you can't just order and lead by fiat." Yes, and? Come on, Walter. You don't have to temper your remarks lest the air just become more and more toxic until it is suffocating. Lay it on the line. It would be insane to have a President like Steve Jobs! Oh, but... oh, no... Brokaw needs to talk...
Brokaw goes on about how he got a Macintosh when they first came out and he had the CEO of IBM over at his house and the IBM guy didn't think Macs were serious. Yes, yes, we were talking about the "reality distortion field" and the presidency. There was some potential for insight, and Brokaw drags us back to that time in the 80s when he had the CEO of IBM over to the house.
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