The new global warming message: eating meat is worse than driving.

Horrors! But didn't you know this already? And don't whine that this means you have to be a vegetarian. Animal rights folk are trying to make it look that way:

“You just cannot be a meat-eating environmentalist,” said Mr. Prescott, whose group also plans to send billboard-toting trucks to the Colorado Convention Center in Denver when Mr. Gore lectures there on Oct. 2. The billboards will feature a cartoon image of Mr. Gore eating a drumstick next to the tagline: “Too Chicken to Go Vegetarian? Meat Is the No. 1 Cause of Global Warming.”

But no one tells you to give up driving, only to drive less or drive a car that uses less gas. So eat meat less often and eat smaller portions.