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Saturday, December 17, 2005

"Why does the first African-American 'Apprentice' have to come with controversy?"

Asks Les Haughton, the president of a consulting company that specializes in corporate diversity, talking about Randal Pinkett's win on "The Apprentice." Trump asked Randal if he ought to hire the other finalist, and Randal said no.
"None of the other winners were put in that position. So he's selfish; that's OK. Trump is selfish, too. Maybe that's what Donald wanted him to say, because he would have done the same thing."
Well, no, it's not what Donald wanted. But don't worry about Rebecca Jarvis. It can be better to be the runner-up. Ask Clay Aiken. And Aiken had to go into the "American Idol" starmaking machine even though he lost. Rebecca is free to collect job offers and to work on whatever terms and with whatever company she wants. And she's got a lot of leverage right now, more than she would have within the Trump Organization.

Motley Fool analyzes
Trump's decision not to hire Rebecca and makes a general observation about investment:
The audience... hated the decision. Booing was audible as Randal turned to acknowledge them. I agree, and not just because Randal backstabbed a colleague he said he respected. More importantly, I believe, Trump turned away serious talent that wanted badly to work for him. Sadly, though, such decisions are hardly uncommon. Investors do the same thing every single day.

Allow me to explain. When given a choice between several comparable and undervalued stocks, investors will inevitably opt for the one they believe is the best, even if the evidence suggests all of them could be major winners. It's easy to understand why. In our newsletters, our analysts confine themselves to no more than two picks each month.

That is not, however, how the best money managers treat their portfolios. They understand that it's fine to own or buy both Apple (Nasdaq: AAPL) and Dell (Nasdaq: DELL), or any other host of good opportunities at a single point in time -- not just a choice pick or two.

That's where Trump went wrong last night. His either/or choice was arbitrary and unnecessary, and he hurt his organization as a result. Don't let that same mistake plague your portfolio.
But Trump's main concern isn't getting good people into his business through the show. It's doing a great show and using the show to boost his business. Offering the first position to Randal made sense for a number of reasons -- it was time we saw a black contestant win -- and putting the issue of a double hire to him was good TV. Having done that, Trump couldn't reject the advice of the man he'd just chosen. And this show isn't about making us feel warm and fuzzy. It's about brutally cutting people off. Yeah, one person does win (and then slide down a rathole into obscurity... unless his name is Bill). But the tagline of the show is "You're fired."

We love the show even as we see our favorites slammed down week after week, year after year. This weird ending got us all talking about the show again and created momentum for the next season. We're newly inspired with the feeling that wild things happen and beloved favorites can crash and burn at any moment. That's what's so fun, we think, we viewers at home who are vicariously living life in the cutthroat business world.

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