Lisa Nova's second go at her Sarah Palin impersonation.

We loved the first one -- "Is McCain Palin's Bitch" -- so let's watch the new one:



Oh. Too bad. Why wasn't that funny?

1. The writing wasn't good enough. The speech was even edited out and replaced by a heartbeat in one or two places. You have to have material. Every instant must have content. This felt like a rough draft. You had your basic idea, your narrative arc, and now you need to flesh it out line by line, with lots of funny stuff.

2. The effort to make Obama look good and Palin bad was way too obvious to be effective. In the first video, Lisa Nova was into her character, but here you can see that she's on the other character's side. That made the Palin character much less fun. Meanwhile, the Obama character wasn't any fun either. We were supposed to side with him, but he was just a bland good guy, unfairly treated.

3. The racism theme. Racism is an ugly, heavy subject. To make it funny, you have to do that well, yet Nova was just dumping it on Sarah Palin. We're supposed to sympathize with the unfairly treated Obama, but what we are looking at is Nova's unfair treatment of Palin.